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Jordan Country Report

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  • Published Date: August 2017

A comprehensive overview of cards, payments and retail banking in Jordan.

JORDAN CARDS AND PAYMENTS REPORT | KEY FACTS

  • Jordan has taken in around 1.4 million Syrian refugees since 2011, putting pressure on public finances. Despite this, consistent economic growth of two to three per cent has prevailed.
  • The retail banking market is competitive with 25 banks operating in the country and the largest five accounting for half of assets.
  • Three-quarters of the population do not have a bank account. The government is promoting the development of mobile financial services to address this issue.
  • The central bank operates JoMoPay, a central switch which enables cross-network transfers between mobile providers and interoperability with the country's broader payments infrastructure.
  • Jordan's consumer credit market should be boosted by the launch in 2016 of the country's first credit bureau.
  • Cash is the dominant payment method in Jordan, accounting for well over 90 per cent of payments. Low levels of financial inclusion are a major contributing factor to this trend.
  • Card use is concentrated among the affluent and in urban areas. Credit cards account for the majority of card purchases though there are four times as many debit cards in circulation.
  • In common with other Middle Eastern markets, Jordanian issuers have focused their credit cards business on premium customers in recent years.
  • Arab Bank is the leading card issuer with a market share of almost a third of issued credit and debit cards and over half of credit card outstandings.
  • The merchant acquiring market is dominated by two non-bank entities – Emerging Market Payments (EMP) and Middle East Payment Services (MEPS).

Jordan Payments Research | Report Contents

Demographics and Economy:
Outlines the key metrics and trends which influence the development of retail banking and payments in the country:

  • Population structure
  • Income
  • Mobile and internet use
  • Economic data

Retail Banking:
Explores the structure of the local banking system, its infrastructure and the leading players. Data includes:

  • Aggregate retail banking indicators
  • Bank branch, ATMs and POS terminals
  • The profitability of top banks

Consumer Finance:
Overview of consumer finance in the country. Categories analysed include:

  • Mortgage loans
  • Personal loans
  • Credit card loans
  • Vehicle loans

Credit Cards:
Industry-leading credit card coverage. We detail the past present and future of the industry through our data and commentary, including:

  • Market size split by consumer and commercial credit cards: number of cards, transaction volume, billed volume
  • Profit pool analysis
  • Competitive landscape: networks, issuers

Debit Cards:

  • Market size: number of cards, transaction volume, billed volume
  • Competitive landscape: networks, issuers

Prepaid Cards:

  • Market size: number of cards, transaction volume, billed volume

MORE MIDDLE EAST PAYMENTS REPORTS

Verisk reports deliver invaluable market and competitor intelligence on payments cards, e-money, acquiring/processing, retail banking, and consumer credit throughout the Middle East. Analysts and researchers use both primary and secondary source data and conduct in-depth interviews with senior industry executives and Middle East experts.

See more Middle East Country Reports or explore the full range of worldwide cards & payments reports available for 72 markets world-wide.

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