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Poland Country Report

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  • Published Date: July 2018

A comprehensive overview of the cards, payments and consumer banking market in Poland.

POLAND CARDS & PAYMENTS REPORT | KEY FACTS

  • In terms of technology, Poland's payment cards market is one of the most advanced in Europe.
  • Issuers have focused on innovation in order to incentivise electronic payments and to reduce the dependence on cash.
  • Poland is one of the leading markets globally for contactless payments. In 2017, over half of all POS transactions in the country were contactless.
  • The popularity of contactless payments suggests great potential for the adoption of mobile payments. A range of mobile contactless payment solutions has been launched by banks, networks and mobile operators.
  • The Polish cards market is dominated by debit cards, with a penetration rate of 93 debit cards per 100 adults in 2017, compared to 19 credit cards (including charge cards) per 100 adults.
  • Debit card purchase volume almost trebled between 2011 and 2017 while the number of purchase transactions quadrupled.
  • The number of Poland credit cards in issue has fallen significantly. There were 6.1 million cards in issue at the end of 2017 compared to 7.3 million in 2011.
  • The dramatic fall in credit card numbers is largely due to a 2010 regulation imposing additional requirements on issuers to ascertain the creditworthiness of new customers.
  • Visa has long been the leading card network in the country, however, Mastercard has been slowly closing the gap and is edging close to parity.
  • Credit card issuing in Poland is competitive, with around 40 issuers in the market. The largest five credit card issuers account for around 60 per cent of cards in issue.
  • There is a significant international presence in Poland's acquiring market. Three US acquirers – Evo Payments, First Data and Elavon – are among the five leading acquirers.

Poland Payments Research | Report Contents

Demographics and Economy:
Outlines the key metrics and trends which influence the development of retail banking and payments in the country:

  • Population structure
  • Income
  • Mobile and internet use
  • Economic data

Retail Banking:
Explores the structure of the local banking system, its infrastructure and the leading players. Data includes:

  • Aggregate retail banking indicators
  • Bank branch, ATMs and POS terminals
  • The profitability of top banks

Consumer Finance:
Overview of consumer finance in the country. Categories analysed include:

  • Mortgage loans
  • Personal loans
  • Credit card loans
  • Vehicle loans

Credit Cards:
Industry-leading credit card coverage. We detail the past present and future of the industry through our data and commentary, including:

  • Market size split by consumer and commercial credit cards: number of cards, transaction volume, billed volume
  • Profit pool analysis
  • Competitive landscape: networks, issuers

Debit Cards:

  • Market size: number of cards, transaction volume, billed volume
  • Competitive landscape: networks, issuers

Prepaid Cards:

  • Market size: number of cards, transaction volume, billed volume

EUROPE CARDS & PAYMENTS REPORTS

Verisk financial reports include detailed market and competitor intelligence on payments cards, e-money, acquiring, retail banking, and consumer credit in Europe. Analysts use primary and secondary source data and conduct in-depth interviews with senior industry executives and finance experts.

See more European country reports or explore cards & payments research reports for 72 markets worldwide.

To find out more or to discuss subscription options, please email: research_enquiries@verisk.com or telephone: +44(0)20 7337 4200.